★ The Reliable Diagnostic

We made our
audit tools
public.

Three live calculators we use internally, three hand-delivered audits we run on every new client. All free. No email gate on the tools, no sales call required to get a full audit back in 48 hours.

Run a free tool ↓ Or request a full audit ↓

ROAS calc

LIVE

Your numbers, scored.

Spend$3,200

Revenue$14,400

COGS35%

ROAS

4.5x

ELITE

Profit margin clears 43%. Scale spend.

Headline grader

LIVE

"5 Ways To Triple Your Email Revenue In 30 Days"

Total score

out of 100

Length 25/25

Power words 22/25

Specificity 22/25

Emotion 20/25

Elite

Funnel diag

LIVE

Where you are leaking.

Traffic 12,400

↓ Opt-in 2.0%

↓ Sale 4.8%

Revenue $4.8K

Biggest leak

Opt-in vs 5.2% benchmark

Estimated recoverable:

$7.6K/mo

✓ $ ⚠ ✓

★ The six tools

Three you run yourself. Three we run for you.

Live calculators give you a diagnosis in 60 seconds. Hand-delivered audits come back in 48 to 72 hours with screenshots, scores, and a priority action list.

reliablepr.audit

Live tool · instant

LIVE

ROAS Calculator

Plug in your monthly ad spend, revenue, and cost of goods. See your true ROAS, your real profit margin, and your break-even spend in 8 seconds.

reliablepr.audit

Live tool · instant

LIVE

Headline Power Grader

Paste any headline (ad, landing page, email subject, social hook). Get scored 0-100 on length, power words, specificity, and emotional weight. Plus the 3 fixes that move the score up.

reliablepr.audit

Live tool · instant

LIVE

Funnel Leak Diagnostic

Enter your monthly traffic, opt-in rate, sale rate, and AOV. We benchmark each stage against industry data and show you the single biggest leak draining money from your funnel.

reliablepr.audit

Hand-delivered · 48-72h

HAND

Full SEO Site Audit

Send us your URL. We crawl your site, score technical SEO, content gaps, schema, page speed, and competitor keyword overlap. PDF audit back in 48 hours.

Request audit →

reliablepr.audit

Hand-delivered · 48-72h

HAND

Social Media Audit

Send us your handles. Lauren reviews your last 30 posts, your bio, your story strategy, and your engagement patterns. 1-page audit + the 3 specific things to fix first.

Request audit →

reliablepr.audit

Hand-delivered · 48-72h

HAND

Brand Identity Audit

Send us your logo, site, and any brand collateral. We score consistency, typography, color, voice alignment, and competitive differentiation. Brand health report in 5 days.

Request audit →

★ Why audits matter

The data on what gets wasted.

Of SMB budgets are untracked

73 percent of small business marketing budgets get spent on channels with no conversion tracking. You cannot fix what you cannot measure.

Source

HubSpot · State of Marketing Report 2025

0x ROAS

Industry average return on ads

The average business earns just $1.13 back for every $1 spent on Google Ads. Most are bleeding. The ones who audit are not.

Source

WordStream · Google Ads Benchmarks 2025

Lift from quarterly audits

Businesses that audit their funnel quarterly convert 5 times higher than those who audit annually or never.

Source

Adobe · Digital Trends Report

★ How a full audit works

From submission to priority action list.

Hand-delivered audits go through the same six-stage process. No template. Every report is custom-scored against your industry and ranked by dollar impact.

Stage 01

Pick a tool

Live calculator (instant), or hand-done audit (48-72 hours). You pick what you actually need.

Stage 02

Send the inputs

Numbers for a live tool. URLs/handles/files for a hand-done audit. Two-minute submission, no signup wall.

Stage 03

We pull the data

For hand-done audits we connect to GA4, Search Console, ad platforms, your CMS. Read-only. We never make changes.

Stage 04

Score + rank

We benchmark every metric against industry data, then rank issues by dollar impact. You get a priority list, not a dump.

Stage 05

You get the PDF

12-18 page audit with screenshots, scores, recommendations, and an exact-order action list. Yours forever.

Stage 06

Optional walkthrough

Free 30-min call to walk through findings together. Zero sales pitch. We tell you straight if you do not need us.

★ The diagnostic report

Your marketing, scored on six axes.

Every full audit ends with a six-axis radar score. Sample report below from a real client (anonymized). The lowest axis gets the first fix.

Sample audit · client redacted

Six-axis diagnostic

Average score

60.3

SEO

Conversion

Content

Brand

Funnel

Top 3 priority fixes

01Install missing GA4 funnel events + Search Console
02Rebuild post-opt-in nurture sequence (currently zero touches)
03Add product schema markup across catalog (47 SKUs)

★ What a brutal audit looks like

Hormozi tearing down a landing page, live.

This is the energy of a real audit. Specific, honest, ranked by impact. We do the same thing but in PDF form and without the swearing.

▶

Brutally Honest Landing Page Advice

Acquisition.com · Alex Hormozi · audit teardown

Watch on YouTube ↗

"Most landing pages do not have a conversion problem. They have a clarity problem."

· Alex Hormozi

★ The full hand-done audit

Send us a URL. Get a 12-page audit back in 48 hours.

One real human (Lauren or Chris) reads your site, pulls your data, screenshots every issue, and ranks the fixes by dollar impact. No template. No template. No upsell call required.

✓ Technical SEO + Search Console pulled
✓ GA4 events audit (or "you have none" verdict)
✓ Conversion path mapped + leaks marked
✓ Brand consistency scored across surfaces
✓ Priority action list ranked by dollar impact

Request my free audit →

Audit · sample · pg 4

Where you are leaking.

P0 · Conversion tracking

Zero GA4 conversion events installed. You are flying blind.

P1 · Hero clarity

Headline does not say what you sell. 6 second test fails.

P2 · Schema

Missing product schema on 47 SKUs. Free Google upgrade.

· Reliable PR · Hand-done audit

★ What audits have found

Six fixes that came straight out of audits.

Each of these started as a free audit. Some clients hired us to implement, some did the fixes themselves. Either way the audit pays for itself.

+320% organic

Wellness · DTC

Wellness Co.

Audit found: Found missing product schema

View project →

+18% conv

Ecom · Beverage

Beverage Co.

Audit found: Mobile cart abandon at 22%

View project →

+210% engage

Tech · B2B

B2B SaaS

Audit found: LinkedIn hook cut at line 1

View project →

+47% sale rate

Coaching · VSL

Coaching Practice

Audit found: Drop-off at 1:42 in VSL

View project →

First real data

Hospice

Real Estate Co.

Audit found: Zero conversion tracking installed

View project →

+14% CTR

Hardware · DTC

Spice Brand

Audit found: UVP buried below the fold

View project →

★ Words from audit clients

Real reviews on our work.

★★★★★

"Reliable PR delivers exceptional results. Their attention to detail, strategic thinking, and execution exceeded our expectations. Highly recommend."

★★★★★ Verified Client Review

★★★★★

"The audit Chris ran on our funnel found three issues we had missed for over a year. We implemented the top fix in a weekend and saw a measurable lift the next week. Genuinely useful work."

★★★★★ Verified Client Review

★★★★★

"Lauren is a formidable social media coach. One of the best out there, super professional, knows how to generate results, and definitely knows what she's talking about. 10 out of 10."

★★★★★ Verified Client Review

★ Frequently asked

Straight answers on free audits.

Is it really free? What's the catch?

It's really free. No card required, no email gate on the live calculators, no aggressive follow-up on the hand-done audits. The catch is goodwill: we believe if we show you exactly where you are losing money, a meaningful percentage of people will hire us to fix it. Most do not. We are fine with that math.

How is this different from just running it through ChatGPT?

The live tools use benchmarks pulled from real client data and industry sources (HubSpot, WordStream, Adobe, Stripe), not whatever a language model hallucinates. The hand-done audits include actually crawling your site, pulling your real analytics, and a human (Lauren or Chris) reading every screenshot. AI cannot tell you that your shipping calculator breaks on iPhone 12 at the cart step. We can.

Do I have to be a client to request a full audit?

No. You can request a full audit cold. We deliver it in 48 to 72 hours regardless of whether you ever become a client. The optional walkthrough call is also free and has a zero-pitch policy. We are not a free-audit funnel disguised as one.

What if I already have an in-house team?

Even better. The audit becomes a second opinion, not a sales pitch. Several of our best client engagements started as audits requested by in-house marketing directors who wanted a fresh read. We will be honest if your team is doing it right and you do not need outside help.

Can you audit a Shopify store vs a WordPress site?

Both. We work in Shopify, WooCommerce, Webflow, Wix, Squarespace, Kajabi, ClickFunnels, GoHighLevel, and custom builds. Read-only access is enough for an audit. We never need login credentials beyond what you would give a contractor. We do not touch your store.

How long does a full audit actually take you?

Forty-five to ninety minutes of focused work depending on the audit type. We crawl, score, screenshot, write, and proofread. We do them in batches twice a week. The clock starts when you submit and we commit to 48 to 72 hours back.

Will you try to upsell me on the walkthrough call?

The walkthrough is explicitly zero-pitch. If we think we are a fit to help, we say so at the end and tell you to think about it. If we think you should hire someone else (or no one), we say that too. We have referred clients to other agencies several times this year. We would rather you trust us than rush you.

We made our
audit tools
public.