★ Sales Funnels Studio
Custom-built sales funnels for service businesses, ecommerce, coaches, and SaaS. Copy, design, page builds, email sequences, payment, automation. We architect the journey from cold click to closed deal so every visitor has one next step.
★ Funnels we are running
8 active clients
Beverage Co.
Coaching Practice
B2B SaaS
Wellness Co.
Real Estate Co.
Pharmacy
Food Brand
Wellness Brand
★ Platforms we build on
★ The manifesto
"An ad without a funnel is a date that ends at hello. A funnel is the part where the relationship actually starts paying you back."
Chris Harris
Funnel Architect · Reliable PR & Marketing
★ Six funnels we build
The funnel type follows the offer type. We diagnose what you sell, who you sell it to, and at what price, then pick the architecture that pays back fastest.
reliablepr.funnels
Top of Funnel
1,247 saves · 38 comments
Free guide, calculator, template, or audit gated behind one email. Five-to-seven email nurture warms the lead and books the call. The bread-and-butter top of funnel for service businesses.
reliablepr.funnels
Ecom · Info
892 saves · 24 comments
A $7 to $27 low-friction first offer self-liquidates ad spend. Instant upsell to the core offer. Downsell to a payment plan. The fastest path to break-even on Meta and Google.
reliablepr.funnels
High Ticket
2,103 saves · 67 comments
Long-form video sales letter or live webinar that sells a high-ticket offer. Replay sequence, last-call urgency, scarcity stacking. The standard for coaching, consulting, and courses.
reliablepr.funnels
B2B · Services
1,456 saves · 89 comments
Long-form qualification form, calendar booking, reminder and show-up sequence, discovery call. Filters tire-kickers out before they hit your calendar. For agencies and B2B services.
reliablepr.funnels
SaaS · App
3,421 saves · 124 comments
Frictionless signup, activation email sequence, in-app prompts, paid upgrade. Built for SaaS, software, and recurring-revenue products. We integrate with your auth and your billing.
reliablepr.funnels
Segmented
678 saves · 19 comments
Eight to twelve questions segment the visitor, personalized result page, tailored offer per segment. Converts 30 to 60 percent on opt-in. Best for products with multiple buyer personas.
★ Why funnels still beat websites for selling
0x
Average funnel ROAS
Properly built sales funnels return an average of $4.20 for every dollar spent across direct response industries. Same traffic returns under a dollar without one.
Source
HubSpot · Marketing Statistics Report
0%
Of traffic is wasted
When traffic lands on a homepage instead of a single-purpose funnel page, eighty percent of attention is lost to nav links, blog posts, and unrelated CTAs.
Source
Marketo · Buyer Journey Benchmark
0%
Average upsell take-rate
Across digital products and ecommerce, one-click post-purchase upsells convert at 18 to 32 percent. Pure margin layered on top of an already-closed sale.
Source
Stripe · Checkout Optimization Report
★ Done-for-you workflow
Offer audit, funnel architecture, copy and design, build and integrate, launch traffic, weekly optimization. Every link in the funnel chain handled.
01
Stage 01
Pull your offer, pricing, audience, and current funnel apart. Most funnels fail because the offer was off-key before a pixel was placed. We start there.
02
Stage 02
Map every page, every email, every sequence, every upsell. You see the full flow before we build anything. Sign-off required before pixel one.
03
Stage 03
Headlines, sub-heads, body, button labels, every email in the sequence, the SMS reminders, the thank-you pages. Round one in five to seven days. Two rounds of revisions.
04
Stage 04
Pages, payment, email platform, CRM, calendar, ad pixels, analytics. Tested end-to-end on your real data before traffic gets near it.
05
Stage 05
Connect to cold traffic. Paid, organic, partnerships, or your existing list. We can drive Meta, Google, YouTube, LinkedIn, or TikTok ourselves, or hand off ready-to-receive.
06
Stage 06
Weekly review. Opt-in rate, sales-page conversion, AOV, ROAS. Tune headlines, offers, sequences, order bumps. The funnel improves every month, forever.
★ Live funnel · 30-day rolling
A real client funnel snapshot. Every visitor counted. Every drop-off named. Every conversion benchmarked so we know where to fix first.
LIVE FUNNEL · deenma_authority_v3
Apr 18 → May 18 · $87,400 revenue
STAGE 1 · Cold traffic
STAGE 2 · Landing visitors
↓ 64% conv from prior
STAGE 3 · Opt-ins
↓ 35% conv from prior
STAGE 4 · Sales-page views
↓ 53% conv from prior
STAGE 5 · Calls booked
↓ 12% conv from prior
STAGE 6 · Closed deals
↓ 22% conv from prior
Cost per visitor
$1.82
Cost per lead
$8.13
Cost per close
$587
Funnel ROAS
4.8x
★ The customer-getting math
Alex Hormozi's actual funnel architecture broken down piece by piece. Same primitives we use on every client build. We send this to every prospect before our second call.
How Alex Hormozi Made a $1B Sales Funnel
Acquisition.com · funnel breakdown
"Make the offer so good they feel stupid saying no."
· Alex Hormozi
★ Free Funnel Teardown
Drop the URL of your current funnel (or homepage). We send back a 1-page written teardown with the top 5 leaks, expected revenue lift per fix, and the order to fix them in. No call required.
Funnel teardown · sample
Top 5 leaks found.
~$8,400/mo recoverable
01 · Opt-in has 7 distractions
Remove nav + footer + 3 unrelated CTAs. +$1,800/mo
02 · No order bump on checkout
Add $27 add-on, 32% take-rate. +$2,400/mo AOV
03 · Email 1 sent 6 hours late
Welcome inside 60 seconds. +$1,440/mo
04 · No cart-abandon retargeting
Meta pixel + 3-day abandon flow. +$1,900/mo
05 · Mobile CTA below the fold
73% mobile. Move up. +$860/mo
· Reliable PR
★ Words from clients
"They mapped our whole funnel in 90 minutes on the kickoff call. We saw immediately why we were leaking money."
★★★★★ Verified Client Review
"Doubled our opt-in rate within three weeks of relaunching the lead magnet page. Same traffic source, same offer. Just better copy and design."
★★★★★ Verified Client Review
"The upsell flow alone added 22 percent to our average order value. Pays for itself every week."
★★★★★ Verified Client Review
★ Frequently asked
★ Stop sending traffic to a tour bus
Free 15-minute call. We diagnose your current setup, sketch the funnel that fits your offer, and tell you if you actually need one or just a better landing page. Either way you leave with a plan.
★ Not ready for a call?
The exact diagnostic Chris & Lauren run on every new prospect. Free, no drip, no spam. Just one email when you ask.
Check your inbox.
The audit is on the way. Chris or Lauren will follow up within one business day.
Something went wrong sending the form. Please try again, or email chris@reliablepr.net directly.
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