★ Web Design + SEO Studio

Websites that
load fast,
rank first, convert always.

Hand-coded custom websites with technical SEO baked in from day one. Astro, Next, WordPress, or Shopify depending on stack fit. Built for speed, ranking, and conversion, not page-builder bloat.

~ /reliablepr-site · zsh

$ npm run build

▸ Built in 1.84s · 0 errors

$ lighthouse https://reliablepr.net

▸ Performance: 98 · A11y: 100 · SEO: 100

$ deploy --production

▸ Live ·

STACK
ASTRO NEXT.JS WORDPRESS SHOPIFY SANITY TAILWIND TYPESCRIPT REACT FIGMA VERCEL CLOUDFLARE GA4 SEARCH CONSOLE
ASTRO NEXT.JS WORDPRESS SHOPIFY SANITY TAILWIND TYPESCRIPT REACT FIGMA VERCEL CLOUDFLARE GA4 SEARCH CONSOLE
ASTRO NEXT.JS WORDPRESS SHOPIFY SANITY TAILWIND TYPESCRIPT REACT FIGMA VERCEL CLOUDFLARE GA4 SEARCH CONSOLE

★ The manifesto

"Your website should compound. Every page indexed, every visitor tracked, every load under two seconds. Most websites do not. Ours do."

CH

Chris Harris

Web + SEO Lead · Reliable PR & Marketing

★ Six build layers

From sitemap to launch monitoring.

Every project covers all six. Skip one and the website looks fine but quietly loses to a better-engineered competitor.

strategy.md
● 01
Strategy + sitemap

01

02

03

04

05

const

Strategy + sitemap

Before any pixel, we map every page, every funnel, every conversion goal. Sitemap, content brief, keyword strategy, IA. Approved before we open the IDE.

tokens.css
● 02
Custom design system

01

02

03

04

05

const

Custom design system

Brand-aligned design system: typography scale, color tokens, spacing, motion, components. Built in Figma, exported clean to code.

site.astro
● 03
Hand-coded build

01

02

03

04

05

const

Hand-coded build

Astro, Next, or WordPress depending on stack fit. Hand-coded, performance-tuned, no bloated page builders. Lighthouse 95+ across the board.

robots.txt
● 04
Technical SEO foundation

01

02

03

04

05

const

Technical SEO foundation

Schema markup, sitemap.xml, robots.txt, meta tags, OG images, internal linking architecture. Indexable on day one.

content.mdx
● 05
Content + on-page SEO

01

02

03

04

05

const

Content + on-page SEO

Keyword-mapped page copy, headline hierarchy, alt text, image optimization, internal links. Ranking signals built into every page.

dashboard.js
● 06
Analytics + monitoring

01

02

03

04

05

const

Analytics + monitoring

GA4, Search Console, Microsoft Clarity, Better Stack uptime monitoring. Monthly reports tracking what works and what to fix next.

★ SEO sub-disciplines

SEO is not one thing. It is four overlapping disciplines.

01

TECHNICAL SEO

Crawl audit, schema markup, sitemap, robots, canonical tags, indexability, Core Web Vitals tuning.

02

ON-PAGE SEO

Keyword mapping, meta tags, heading hierarchy, internal linking, content optimization.

03

OFF-PAGE SEO

Link building, digital PR, citations, Google Business Profile, directory listings.

04

LOCAL SEO

Bakersfield + Kern County local pack, GBP optimization, reviews, location-specific landing pages.

★ Performance is the baseline

Lighthouse 95+ across the board, every project.

Sample audit from this site you are reading. Mobile, real-user metrics. Live numbers from PageSpeed Insights, not the optimistic synthetic version.

0

Performance

● Excellent

0

Accessibility

● Excellent

0

Best Practices

● Excellent

0

SEO

● Excellent

G

PageSpeed Insights

pagespeed.web.dev · reliablepr.net · mobile

Live data · May 29, 2026

★ Why this matters

Speed is conversion. Ranking is traffic. Both compound.

0s

Avg LCP we ship

Largest Contentful Paint under 2.5s is Google's threshold for 'good.' Our average ship is 1.8 seconds. Slow sites lose buyers.

Source

Google · Core Web Vitals

0%

Bounce when page > 3s

53 percent of mobile visitors abandon a site that takes longer than 3 seconds to load. Speed is conversion math.

Source

Google · Mobile Page Speed Industry Benchmarks

0%

Of users never scroll past page 1

Roughly 75 percent of searchers never click past the first page of Google. SEO is the difference between traffic and silence.

Source

HubSpot · State of Marketing Report

★ The build process

4 weeks to 12 weeks. Predictable.

Sitemap and content brief approved before design. Design approved before code. Code QA'd before launch. Every gate documented so nothing slips through.

phase-01/index.html
Discovery + sitemap

01

Phase 01

Discovery + sitemap

Audit, audience research, competitive analysis, keyword mapping, sitemap approval. Week 1-2.

phase-02/index.html
Design + content

02

Phase 02

Design + content

Wireframes, design system, page-by-page mockups, copy drafting. Two rounds of revisions. Week 3-5.

phase-03/index.html
Development + SEO

03

Phase 03

Development + SEO

Hand-coded build, on-page SEO baked in, schema markup, performance tuning. Week 5-8.

phase-04/index.html
Launch + monitor

04

Phase 04

Launch + monitor

Pre-launch QA checklist, DNS migration, analytics install, Search Console submission, post-launch monitoring. Week 8+.

★ Modern web design in 2026

What award-winning websites actually look like.

A reel of 2025 Awwwards-tier sites. Scroll-driven motion, bold typography, 3D and WebGL elements. The aesthetic and engineering bar we build to.

Impressive 2025 Website Design Inspiration

Awwwards-tier · design reel

Watch on YouTube

★ Free site + SEO audit

Send us your URL, get a real audit.

We will run Lighthouse, check Core Web Vitals, scan your Search Console health, audit on-page SEO across your top 5 pages, and send you a 1-page report with the 3 most-impactful fixes. No call required.

  • Lighthouse run on 5 key pages (mobile + desktop)
  • Core Web Vitals + LCP/CLS/INP review
  • On-page SEO + schema markup check
  • Three specific fixes prioritized by impact
$ run-audit
audit-output.log

$ reliablepr audit yoursite.com

▸ Running Lighthouse...

▸ Crawling top 5 pages...

▸ Checking schema markup...

▸ Done.

· TOP 3 FIXES ·

01 Hero image · 1.4MB · serve WebP (-78%)

02 Missing schema · Organization + LocalBusiness

03 H1 hierarchy · 3 H1s on page · use 1

▸ Full report incoming · 5 business days

★ Frequently asked

Straight answers on web + SEO.

How long does a website build take?

+
4-12 weeks depending on scope. Small marketing site (5-7 pages): 4-6 weeks. Mid-size with CMS + e-commerce: 8-10 weeks. Full custom platform with auth, dashboards, integrations: 12 weeks+. Free 15-minute call to scope exactly.

What platforms do you build on?

+
Depends on the use case. Astro for static-first marketing sites that need to be blazing fast. Next.js for app-heavy products. WordPress for clients who need easy daily editing and don't want a dev for every change. Shopify for ecom. We recommend the right tool, not the trendy one.

How does pricing work?

+
Every site is custom-scoped to page count, platform, feature complexity (CMS, e-commerce, integrations), and SEO foundation depth. We quote a fixed build fee once we know the scope, with optional ongoing SEO or care plan after launch. Free 15-minute call to scope yours.

Do you do ongoing SEO after launch?

+
Yes. Monthly retainers cover keyword tracking, content publishing, technical SEO monitoring, link building, and monthly reports. Scoped to your competitive landscape. Many clients bundle the website build with a 6-month SEO retainer.

Will my site be fast?

+
Yes. We aim for 95+ Lighthouse scores across Performance, Accessibility, Best Practices, and SEO on every build. Largest Contentful Paint under 2 seconds. Cumulative Layout Shift near zero. We test on real mobile devices, not just desktop.

Can I edit the site myself after launch?

+
Yes. Every site ships with a CMS your team can actually use (Sanity, WordPress, or Shopify depending on stack). We include training, video walkthroughs, and a 30-day post-launch support window for questions.

Do you migrate existing sites or only build new ones?

+
Both. Migrations from Wix, Squarespace, Hostinger, GoDaddy, or older WordPress are about 30% of our work. We handle 301 redirects, content transfer, SEO preservation, and DNS cutover so you don't lose ranking or traffic.

★ Ready to ship a real site?

Build a website that works for you.

Free 15-minute scoping call. We will look at your current site, sketch a sitemap, and quote you a realistic budget + timeline. No deck, no pitch, just the math.

★ Not ready for a call?

Get our 5-page marketing audit checklist in your inbox.

The exact diagnostic Chris & Lauren run on every new prospect. Free, no drip, no spam. Just one email when you ask.

★ Bakersfield local services

View Bakersfield hub →

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© 2026 Reliable PR & Marketing · Bakersfield, CA